Give customers a reason to come back.
Give customers a loyalty card they can save on their phone. Reward them when they return, and see how customers are using their cards.
No paper cards. No extra app to download.
Start free · No card needed · Loyalty Plus £30/month
Loyalty Plus · Explore the potential
How much repeat business could you be missing?
Explore how a few extra return visits could add up for your business.
Start with your own assumptions. See the possible sales, contribution and number of extra visits needed to cover Loyalty Plus — estimates, not promised results.
Know your customers. Spot opportunities to reconnect.
Loyalty Plus adds Customer CRM, customer groups and retention figures. This calculator models extra visits from your own re-engagement efforts; it does not send messages or predict customer behaviour.
Your repeat-business scenario
Monthly estimatesGenuinely extra visits attributed to re-engagement — not total visits or guaranteed conversions.
The share of sales left after variable costs, such as stock, materials and payment fees.
Loyalty Plus subscription
Fixed plan price
£30/month
- Potential extra monthly revenue
- £300
- Potential annual revenue opportunity
- £3,600
- Potential monthly contribution after plan fee
- £180
- Visits needed to cover £30
- 2 extra visits
Estimated ROI after variable costs
At 70% contribution margin · after the £30 fee
+600%
Illustrative scenario only. Results are not guaranteed. Assumes the selected extra visits would not have happened otherwise. Revenue is not profit; ROI uses your selected contribution margin and the £30 monthly subscription, excluding other fixed costs and taxes.
Loyalty, reviews and your business links — together
Give customers an easy way to find your business, use their loyalty card and leave an honest review.
Loyalty cards on their phone
Give customers a card they can open on their phone or save to Apple Wallet. Staff add stamps and customers work towards your reward. Included free on every account.
Your business, on one page
A business portal is a simple page with your logo, opening hours, contact details and useful links — all in one place.
Make it easier to leave a review
Send customers straight to your Google review page. Every customer can leave honest feedback, good or bad.
A tap opens your business page
Customers hold a compatible phone near your NFC plaque to open your portal. Tapping does not add a loyalty stamp — your staff do that.
Scan to find your business
Download your portal’s QR code for the counter, a menu or a poster. Customers scan it with their phone camera to open your page.
See what customers use
See recorded page views, taps, scans and clicks on your review, phone and website buttons. These actions are not a count of shop visits.
Make it feel like your business
Choose your words, buttons and appearance, then check the preview before making your page live. Branding options depend on your plan.
How it works
- 1
Set up your business page. Add your details and Google review link, then choose a loyalty reward — free to start.
- 2
Let customers join on their phone. Share your page with a QR code, a link or a tap on an NFC plaque. Customers can open their loyalty card without downloading an app.
- 3
Add stamps when customers return. Staff scan the loyalty card’s QR code or enter its PIN to find it, then add stamps manually. Customers can see their progress towards your reward.
Simple pricing
Start free. Upgrade to Loyalty Plus for £30 a month when you want more.
Loyalty Free
Digital loyalty cards for one business, free forever.
£0 forever
- Digital Loyalty Cards for one business
- 1 loyalty programme
- Unlimited customers and stamps
- Staff stamping by QR code or PIN
- Rewards your staff can redeem
- Save to Apple Wallet
- One business portal with QR code and Google review button
- Basic activity (last 30 days)
Loyalty Plus
Customer CRM, segmentation and retention analytics.
£30/month
- Everything in Loyalty Free
- Up to 3 loyalty programmes
- Customer CRM with protected contact details
- Customer Segmentation: new, regular, at risk, lapsed
- Retention Analytics from recorded stamp activity
- Points-based rewards
- Custom branding and TapDirect branding removed
- Full portal activity history
FAQ
Genuine reviews only
TapDirect never creates fake reviews, filters feedback or blocks negative ratings. We make it easier for every customer to find your Google review page.
Create your portal